Leap out of the Mailbox with Amazing Direct Mail!

1:15 - 2:30 PM

Direct Mail is the number one way to drive your business ~ it drives your customers to your website, your brick & mortar store front and solidifies your brand with your audience. But what if your mail is misbehaving? Not ASKING to be opened? Just lying there HOPING someone will pick it up?

Don’t make your mail BEG! Learn how to capture your recipient and get the RESPONSE rates we all envy by designing Direct Mail that zips through the postal regulations, hits the mailbox in stellar shape and LEAPS out at YOUR customer!

Who should attend:
Designers, Account Executives, Marketing Directors/Coordinators who have the stuff it takes in the Direct Mail world but desire to turn it up a notch or two.

• Avoiding hidden surcharges
• Reply Mail and how to maximize it
• Applying the new shape standards to your stellar designs
• Innovative designs that pass the postal guidelines
• Guidelines to avoid the dreaded surprise at the post office